Marketing
Increased Popularity of CRM in Hospitals
For many years companies across different markets have adopted some sort of Customer Relationship Management (CRM). These products have helped companies’ track opportunities for new business, it also assisted in standardizing workflows, as well as tracking follow-ups as part of the overall cycle of prospects to clients.
With the ability to capture sales information and provide analysis [...]
Social Media & The Medical Practice: An Introduction
As with all businesses, medical practices face competition from other offices in their area and must differentiate themselves by portraying value and quality to their prospective clients. Your practice’s marketing plan must be centered on helping prospective and current patients best understand how your practice works, what services you provide, and act as a non-invasive [...]
Importance of Marketing Your Healthcare Practice in a Slow Economy
Importance of Marketing Your Healthcare Practice in a Slow Economy
A majority of the time, healthcare practices believe they are safe and sound when the economy declines. The belief is that there will always be people who become ill and will need healthcare. Just as other consumers in this decline, healthcare patients are feeling the sting. [...]
Practice Managers are Turning to Facebook to Increase Practice Revenue
For many, Mark Zuckerberb might not sound too familiar, but his influence on the internet social seen has been felt globally and been noted by Time magazine. As the founder and CEO of the Facebook site from his dorm room, he has changed the way we socialize online. Whether it is our family, co-workers or [...]
